SEO Basics

SEO Basics
Improving Site Structure
Optimizing Content
Dealing with Crawlers
SEO for Mobile Phones
Promotions and Analysis
Links
The anatomy of a search result
http://googlewebmastercentral.blogspot.com/
007/11/anatomy-of-search-result.htm
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Diagram of a Google search results page
http://www.google.com/support/websearch/bin/answer.py?answer= 589
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Best Practices
Page titles are an
important aspect of
search engine
optimization.
Choose a title that effectively communicates the topic of the page's content.
Accurately describe the page's content
choosing a title that has no relation to the content on the page
using default or vague titles like "Untitled" or "New Page 1"
Avoid:
Create unique title tags for each page
Each  of  your  pages  should  ideally  have  a  unique  title  tag,  which  helps  Google  know  how  the  page  is
distinct from the others on your site.
using a single title tag across all of your site's pages or a large group of pages
Avoid:
Use brief, but descriptive titles
Titles can be both short and informative. If the title is too long, Google will show only a portion of it in
the search result.
using extremely lengthy titles that are unhelpful to users
stuffing unneeded keywords in your title tags
Avoid:
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